Description: More than 72 million people in the US will listen to Pandora on a monthly basis in 2019, according to our latest forecast. That’s 35.4% of digital audio listeners in the country. Source: eMarketer.com Date: Apr 23, 2019 Link: https://www.emarketer.com/content/pandora-appeals-to-advertisers-with-co-listening-data?ecid=NL1001 Questions for discussion: How are listening behaviors changing? What does “co-listening factor” mean? How … Continue reading Pandora Appeals to Advertisers with ‘Co-Listening’ Data